Prática Europe and Konzeptlounge Launch Prática Academy
Prática Europe and Konzeptlounge Launch Prática Academy:
A New Company for Culinary and Application Excellence in Speed Ovens
Following the establishment of its subsidiary, local warehouse, spare parts hub, and presence at major European trade fairs, Prática Europe, in collaboration with Konzeptlounge, proudly announces the creation of Prática Academy — a new company focused on application development and culinary support for Prática customers and partners across Europe.
Prática Academy will serve as a central hub for culinary expertise and training related to Prática’s high-speed ovens. It is designed to assist customers, distributors, and commercial partners through structured support, practical training, and technical culinary guidance. The Academy aims to enhance cooking results, improve consistency, and maximize long-term performance.
This initiative combines Prática’s extensive manufacturing knowledge in high-speed oven technology with Konzeptlounge’s operational and culinary expertise developed over more than 15 years in the European market. Based in Germany, Konzeptlounge is widely recognized for pioneering work in the quick-service and snack-oriented segments of foodservice.
By integrating Prática’s advanced technology and sales experience with Konzeptlounge’s team of chefs and consultants, the Academy will deliver content that reflects the practical realities and fast-paced demands of contemporary foodservice environments.
“We have been working closely with Prática for over three years and are proud to strengthen this partnership through the creation of Prática Academy. This platform will offer both online and in-person training, always focusing on delivering solutions to the challenges of the foodservice industry and driving success for all our partners,” says Thorsten Fälker, Managing Director of Konzeptlounge.
“I’ve known Thorsten and his team for several years, and we are very enthusiastic about this new step forward. With Prática Academy and other recent initiatives, we now offer a complete and robust package of services to our customers and partners in the region,” adds Carlos Baktchejian, Managing Director of Prática Europe.
From left to right: Thorsten Falker (Konzeptlounge) and Carlos Eduardo Baktchejian (Managing Director, Prática Europe).
Background: Prática's Fit Express and Fit ST ovens.
Supporting Performance and Business Continuity
Prática Academy was created to strengthen culinary and commercial support for partners, distributors, and end users of Prática high-speed ovens. The goal is to ensure optimized results, consistent performance, and safer workflows in daily operations.
It is tailored for foodservice professionals across various sectors — from bakeries and supermarkets to hotels, convenience stores, and mobile operations — looking to implement or enhance their high-speed oven programs.
The Academy offers support in the following areas:
1. Planning and Equipment Selection
- Identify the most appropriate oven models based on operational and menu requirements.
- Develop workflow logic and optimized production flows.
- Structure concepts and menu strategies for specific foodservice segments.
2. Technical Configuration and Digital Integration
- Customize and program recipes directly through the oven interface.
- Leverage the Internet of Kitchen (IoK) platform for real-time recipe updates and remote configuration.
3. Training and Operational Onboarding
- Train staff on installation, daily operation, and preventive maintenance.
- Introduce sustainable practices, including waste reduction and digitization of workflows.
4. Commercial and Strategic Support
- Support sales teams throughout all stages: pre-sale, deployment, and after-sale.
- Plan and execute multi-site rollouts.
- Guide businesses during service expansion or new concept implementation.
A Local Approach to Specialized Service
Prática Academy reflects the commitment of Prática Europe and Konzeptlounge to providing tailored, local support for successful product adoption and operational efficiency. Combining cutting-edge technology with hands-on culinary training, the initiative is set to raise performance standards in the European foodservice market.
All services are available to Prática partners and customers and are delivered through:
- Scheduled training sessions,
- On-site consultations, and
- Platform-based support from the Prática Europe and Konzeptlounge teams.
Konzeptlounge and Prática Europe's professionals.